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Many florists rely blindly on Instagram and Social media to promote their business and convert interest to sales. While Instagram and other social media platforms are a powerful marketing tool for showcasing beautiful floral arrangements, wedding arches, bouquets and reception installations; when it comes to conversions, it's sadly lacking. That’s when florists raise the question: "Do florists need a website?" As an experienced website designer creating sites for florists, I

It looks like you desire to launch your website soon, right? That's why you're looking for the best website builder for a florist. But are you truly ready for that next step? If you didn’t answer with a big yes to that question then I’d like to invite you to read this article to gauge if you’re at a stage where you need a website as a florist. Trust me, it’s important for you to know if it’s the right time to invest in a website or not. You want to know why? Well I think it’s

Dear flower friend, congratulations because you’ve stumbled upon the perfect article on how to create your flower website or landing page. How? Well because I’m a Web Designer building websites for people in the floral industry and I also teach florists how to successfully launch their online flower shop! Okay let’s start with the essentials steps you need to follow to create your flower site. And guess what? You don’t need to code anything to start a website nowadays. Table

I'm going to do my best to be as objective as possible because I consider myself a WIX and Wordpress Web Designer. To be honest with you, writing about this topic is quite challenging for me because of the assumptions many people have about WIX. But then again, it's just a matter of personal convictions so give me a chance to state it once and for all. WIX is not as bad as many Web Designers think it is. They've just positioned themselves to be seen as this "FREE Website for

There's no rule or timeline that small business owners should follow when it comes to selling online. Any agency or individual trying to convince you to launch a site is just trying to promote their services What I mean by that is getting a website should align with your goals. Many florists have been running their businesses for decades and never thought of investing in a good website. It could be a personal preference or it could be a matter of budget. Since I don't know y

I'd like to start by saying that it's impossible to list ALL the pros & cons of choosing the DIY route. Let's approach this topic from different angles. Table of contents You don't build a site for yourself, you do it for your customer You have time but no money Is having a website a priority right now? What's the long-term impact? 1/You don't build your site for you. You build your site for your customer. This is something that many new entrepreneurs and small business owner

This article won't cover all the parameters indicating that it's time to revamp your site or not because your journey is unique. Only you know the right timing, not me, not your spouse, not your neighbor. So instead of listing 3 or 5 reasons, I'm just going to ask a couple of questions and you'll have to make the decision yourself. But before starting, I want you to open your website in a new tab. Imagine yourself as a client looking for specific informations. Go through the

Let’s start by defining what effective means. Here’s the definition from the Oxford Dictionary “effective is producing the result that is wanted or intended” In other words, a website is effective when it’s achieving the expected result, which brings me to my 1st point: “What are you expecting from your floral website?” Wedding Florists will answer this question based on many factors such as their current business goals, their level of experience, their long-term aspirations,

I can’t recall how many times I’ve browsed a florist site with hundreds of pictures in their Portfolio and just one headshot on the About Pa