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Web Design trends, Floral marketing advices and tips, Branding resources and easy tutorials



How stressful is being a florist?
I work with florists, helping them set up their websites and online presence, and one thing I’ve noticed is that many people come into this industry expecting it to feel calm and creative and it can be. But once real orders start coming in, there’s a lot more happening behind the scenes than most expect. From what I’ve seen, in the beginning, many florists are doing everything themselves, from preparing flowers to replying to messages and managing orders. That’s why I often s
Mar 283 min read


What skills are needed to be a floral designer?
Friend, I hope you know by now that being a florist isn’t just about making pretty bouquets. It’s so much more than that. As a beginner, you need to know how to keep flowers fresh, mix colors that really pop while handling clients, orders and pricing without losing your mind. So if you’re wondering: “Is floral design hard?” I’m going to be honest with you : yes it can be tricky at first but once you learn the hands-on skills and let your creativity flow, I promise it’ll mak
Feb 273 min read


Where do most florists get their flowers?
One of the most common questions I hear from new florists is: “Where do I even get my flowers from?” And honestly, I get why it feels confusing. That’s why I decided to write about this topic. You’ve launched your business or graduated from floristry school, you’re ready to create magic with flowers….but you’re not quite sure where those flowers are supposed to come from ? I’ve worked with enough florists over the years to know that flower sourcing can feel overwhelming at fi
Jan 273 min read


Is floristry a great career for women?
As the industry blooms, there are lots of opportunities to explore, especially for women. It’s no doubt that floristry emerges as a profession that blends art, business, and emotion. While the floral industry has long been associated with beauty and tradition, today it stands as a dynamic, growth-oriented career choice for women seeking work that nurtures their creativity and independence. From owning a flower shop to creating breathtaking arrangements for weddings and events
Aug 2, 20254 min read
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